Local SEO course
Three modules on the map pack, the Google Business Profile, and the local website.
- What local SEO is
- Links for local SEO
- Local SEO and traditional SEO
- Module 1 task
- How local results are chosen
- The local pack
- Google Maps basics
- Profile essentials
- Website for local search
- Reviews in local SEO
- What customers do after they find you
- Citations
- Create the profile
- Verify the profile
- Primary and extra categories
- Photos and video
- Finish the profile
- Posts
- Read the numbers Google sends
- Protect the profile
- Module 2 task
- Plan the local website
- A homepage that converts
- Customer language
- Stop pages competing
- Titles, descriptions, headings
- Internal links
- Mobile
- Module 3 task